The Institute of Human-Centred Design · Since 2011

In fellowship withDIC logoDIC Hub, IIT Hyderabad

Human-centred design for every school, college and institution.

HCD Institute embeds human-centred design and design thinking across schools, colleges and public institutions, through HCD Lab @ School, immersion programmes at DIC Hub, IIT Hyderabad, and hybrid certifications for the AI era.

Hero — wide photo of a studio session at DIC Hub (21:9)

About the Institute

HCD Institute is a human-centred design school, founded in 2011 to take design education beyond design colleges, into every school, polytechnic and university. From foundation courses for students to executive education for leaders.

Our philosophy

Design thinking is a horizontal, not a vertical.

It is a creative tool that runs across every discipline. It helps us understand, ideate and solve, and build opportunities and systems. That makes it a cornerstone of every STEM stream: engineering, building things, starting up a business, research and plain curiosity.

One way of thinking, running through every field.

01

Understand

See people, problems and systems clearly before acting.

02

Ideate

Generate many possibilities, not just the first answer.

03

Solve

Test ideas with real people and refine what works.

04

Build

Turn ideas into products, ventures, services and systems.

Not just a path to a future in design. A way to be a creative innovator in every walk of life, from the lab and the start-up to public administration.

Flagship programme · DIC Hub, IIT Hyderabad

HCD Lab @ School

A design thinking and innovation curriculum from DIC Hub, IIT Hyderabad, run in your school's own rooms. In the timetable, at weekends or in vacation camps — your choice.

Grades 5–9 & 11NEP 2020 alignedNo new infrastructureAtal Tinkering Lab ready
5 daysDesign thinking workshop
20 hrsMentored project over three weeks
1 juryEvery cycle

Run by your own teachers. They are trained through the Faculty Training Programme at DIC Hub, IIT Hyderabad and supported all year by DIC faculty, and students earn a certificate from DIC, IIT Hyderabad. Board-exam years, Grades 10 and 12, are left out.

HCD Lab @ School — students in the school lab (4:5)
Lab — making and prototyping (4:3)
Lab — classroom project (4:3)
Lab — semester jury (4:3)

Flagship immersions

Five days at DIC Hub, IIT Hyderabad.

All programmes

Programmes & certifications

Design education for schools, colleges, graduates and executives.

All certifications
Programme 1 — Global Immersion (4:3)

Graduates & postgraduates

Global Immersion

Publish original research, earn a DIC credential, and get structured support into Nordic universities.

Learn more
Programme 2 — 2-Day Executive Immersion (4:3)

Certification · Leaders · 2 days

2-Day Executive Immersion

Lead in the age of AI. Use human-centred design and GenAI to find your next opportunity, test it fast and leave with a plan.

Learn more
Programme 3 — Weekend Design Thinking (4:3)

Certification · Any role · Weekends

Weekend Design Thinking

The full design thinking process on a real problem, with AI tools at every step, without leaving your job.

Learn more

Certification · Hybrid

UX Design

Research, interaction design, design systems and AI experiences, ending in portfolio-ready case studies.

Learn more
Programme 5 — Product Manager (4:3)

Certification · Hybrid

Product Manager

Discovery, outcome-driven roadmaps, metrics and shipping AI features users trust.

Learn more
Programme 6 — AI Product Owner (4:3)

Certification · Hybrid

AI Product Owner

Agile product ownership with AI copilots, evals, guardrails and responsible AI.

Learn more

Certification · Hybrid

AI Communication

Brand voice, multimodal GenAI content, AI workflows and visibility in AI search.

Learn more
Professionals mapping an organisation as a system

Certification · Next cohort 21 Nov

OD Certification

Organisation design & development for HR, OD and L&D leaders. 12 weeks, live online, anchored by Dr Deepak John Mathew.

Learn more
Programme 9 — Diploma in Universal Design (4:3)

Diploma · six months

Diploma in Universal Design

A studio-led diploma for architects, designers, doctors, administrators and advocates, taught by HCD Institute.

Learn more
Programme 10 — Public Policy (4:3)

HCDx

Public Policy

Embedding human-centred design into public systems, making governance more people-centred and future-ready.

Learn more
Programme 11 — Schools & Colleges (4:3)

HCDx

Schools & Colleges

Design thinking labs and AI-integrated programmes for schools and colleges, built on existing infrastructure.

Learn more
Wide photo — the Institute at work (21:9)

The Fellowship Journey

From insight to execution to impact.

Find your programme

A curated design education journey for students and graduates, guided by rigour, reflection and AI-native practice.

Cultivate (4:5)

01

Cultivate

Sharpen perception, judgement and foundational thinking across design, communication, technology and strategy, building human insight and AI fluency.

Compose (4:5)

02

Compose

Anchor in a primary archetype and curate complementary disciplines. Studio work, live projects and AI-assisted creation turn ideas into outcomes.

Ascend (4:5)

03

Ascend

Portfolio, positioning and transition. Learners define their professional identity and move into industry, entrepreneurship or advanced study.

Our lead partner

In fellowship with DIC Hub, IIT Hyderabad.

DIC Hub logo

Design Innovation Centre Hub, IIT Hyderabad

HCD Institute is incubated at DIC Hub, IIT Hyderabad, and its programmes are delivered in fellowship with it: DIC's studios, faculty and certification sit at the centre of HCD Lab @ School and our immersions.

DIC Hub, IIT Hyderabad
DIC Hub, IIT Hyderabad

Work with HCD

What are you trying to change?

Talk to HCD
google-site-verification: google49736ce5c2667a45.html