Certification · For leaders

Lead in the age of AI.

Two intense days for CXOs, founders and business heads. Use human-centred design and AI to find your next opportunity, test it fast, and come back with a plan your team can run.

Executive programme
2 daysPlus one pre-session online
HybridLive online, with studio projects
DIC HubOptional immersion at IIT Hyderabad
CertifiedHCD Institute × DIC Hub, IIT Hyderabad

Who it's for

CXOs, founders, business and functional heads.

01

CXOs and business heads

Who need an innovation agenda that survives contact with customers.

02

Founders

Who want to find product-market fit faster, with less guesswork.

03

Transformation and strategy leads

Who are asked to 'do something with AI' and want to do it well.

What you'll learn

Six modules. One real project.

01

Human-centred strategy

Start from people, not technology. Reframe the problems worth solving.

02

AI opportunity mapping

Where GenAI and agentic AI create real value in your business, and where they don't.

03

Customer insight, fast

Run sharp interviews and turn them into insight in hours, not months.

04

Design sprint for leaders

Ideate, decide and prototype in a single compressed sprint.

05

Prototyping with GenAI

Build clickable concepts with AI tools, then test them with real users.

06

Leading a design-led culture

Innovation portfolios, OKRs and the habits that make design thinking stick.

Faculty & mentors

Learn from the HCD Institute network.

All our people

Faculty and fellows from DIC Hub, IIT Hyderabad, alongside practitioners from our advisory board who lead design, product and AI work in India and around the world.

Portrait — Dr Deepak John Mathew

Dr Deepak John Mathew

Founding Board Member · Professor, IIT Hyderabad · Head, DIC Hub

Design educationLinkedIn ↗
Portrait — Mathew Sebastian

Mathew Sebastian

Founding Board Member · Fellow, DIC Hub, IIT Hyderabad · NID alumnus

Human-centred designLinkedIn ↗
Portrait — Prof. Delwin

Dr Delwin Remedios

Professor, Department of Design, IIT Hyderabad · Head, Animation Lab

Faculty
Portrait — Jacinta Bell

Jacinta Bell

Interaction designer · Researcher, DIC Hub, IIT Hyderabad · Fellow, HCD Institute

Interaction design
Portrait — Marsukola Kranthi Kiran

Marsukola Kranthi Kiran

Member, DIC · Research Scholar, IIT Hyderabad

Research
Portrait — Elias

Elias V

Research Scholar, IIT Hyderabad

Research
adv_deepakk

Deepak Krishnan

UX Design Leader, Mashreq, Dubai

UX & AI designLinkedIn ↗
adv_gavin

Gavin Remedios

Experience Design Leader, IBM Consulting · India & South Asia

Enterprise experience designLinkedIn ↗
adv_shibu

Shibu Prabhakaran

Design Strategist, Kloudspot · Indian Institute of Science

Design strategyLinkedIn ↗
adv_chandrima

Chandrima Deuri Sikka

Product Marketing Manager, Somfy North America · ex-HP, ex-Samsung

Product strategyLinkedIn ↗
adv_sanmitra

Sanmitra Chitte

Design & Innovation Strategist · International Partnerships, BITS Design School, Mumbai

Design educationLinkedIn ↗
adv_gaurav

Gaurav Sahni

Corporate Strategy, Growth & Responsible AI · Bengaluru

Responsible AILinkedIn ↗
adv_jomon

Jomon Jacob

Entrepreneur & Investor, Tricta Technologies · IT, IoT and AI services

Ventures & AI servicesLinkedIn ↗
adv_tizhe

Dr Kawahya Tizhe

Public Health Physician · World Health Organization · Johns Hopkins Bloomberg School of Public Health

Global healthLinkedIn ↗

How it runs

Hybrid by design.

Take both days live online, or join us on campus at DIC Hub, IIT Hyderabad for the full in-person immersion.

01

Learn live

Live online sessions with practitioners and faculty, recorded for catch-up.

02

Build

Studio projects on real problems, using AI tools at every step.

03

Get feedback

Mentor reviews and peer critiques on your work.

04

Immerse (optional)

Join us on campus at DIC Hub, IIT Hyderabad for an in-person immersion.

You'll leave with

Work you can show. Skills you can use.

  • 01An AI-ready innovation roadmap for your organisation
  • 02A validated opportunity, tested with real users
  • 03A leadership playbook for design-led teams
  • 04Certificate from HCD Institute × DIC Hub, IIT Hyderabad

Questions

Before you reserve.

Can I bring my leadership team?
Yes. Teams of three to ten leaders often join together, and we can run a closed cohort for one organisation.
What do I prepare?
One real challenge from your organisation. We send a short pre-read and run one online pre-session.
Is the programme online or on campus?
It's hybrid. Everything can be done live online, and you can add an optional immersion on campus at DIC Hub, IIT Hyderabad.
What certificate do I receive?
A certificate from HCD Institute and DIC Hub, IIT Hyderabad, on completing the sessions and your project.
How do I join?
Use 'Reserve a place'. We'll confirm the next cohort dates, the format and the next steps.

Executive Immersion

Ready when you are.

Reserve a place
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